Group travel is one of the most lucrative and rewarding markets for travel advisors. This course equips you with the skills and strategies needed to plan and manage group trips, whether on land or at sea, ensuring seamless experiences for families, friends, corporate teams, and special interest groups.

Discover how to leverage key suppliers like Vacation Express, Apple Leisure Group Vacations (ALGV), Celebrity Cruises, Princess Cruises, Royal Caribbean, and Oceania Cruises to create tailored packages that include accommodations, activities, and exclusive group perks. Explore strategies for organizing land-based tours to destinations such as Europe, Mexico, and the Caribbean, as well as cruise itineraries to popular regions like the Mediterranean, Alaska, and the South Pacific.

This course also covers essential topics such as negotiating group rates, managing payments, and promoting group travel opportunities. Whether it’s a destination wedding, corporate retreat, family reunion, or special interest cruise, you’ll gain the expertise to design unforgettable group experiences while maximizing your earnings.